\n\nThe Best Way to Prevent and Repair Color Damaged Hair\n \nYou know that super soft feel hair has after a fresh color job? You know how it is short lived and hair is left dried out and straw-like after continuous coloring or bleaching? Let’s discuss.\n \nYes, regularly coloring and bleaching hair leads to dryness, split ends, and frizziness. No doubt about it. We’ve all been told to steer clear of hair damage by avoiding coloring or bleaching, heated styling tools, and even over-washing. But we also want what we want, and if that is covering grey or going in for the latest hair dye trend, we are going to do what makes us happy.\n \nThis doesn’t mean you have to bow down to haystack head in the name of color. There are ways to combat hair damage due to color treating and bleaching. Better yet, prevent damage in the first place while still getting the gorgeous color you love.\n \nWhat Coloring and Bleaching Does to Hair\n \nLet’s back up just a sec and talk about how hair color works. Our hair gets its natural color from melanin, the pigment that also gives color to our skin. Varying degrees of melanin account for variations in hair color. Grey or white hair has lost its melanin. You get the picture.\n \nPermanent hair color does not simply coat strands in color. It has to open up the hair shaft, break down natural pigment, and deposit color. Bleaching works the same way, but strips away the color rather than depositing new color.\n \nBlowing out the hair cuticle like this strips the hair shaft of natural oils. This causes permanent damage, worsening with repeated coloring.\n \nHow to Prevent and Repair Damage\n \nRestoring oil lost during coloring and bleaching is essential to repairing color damaged hair. Hot tip: Ditch the synthetic loaded hair treatment.\n \nCoconut oil is better at penetrating the hair follicle than mineral oil and other conventional hair conditioning ingredients, restoring moisture to damaged hair. We recommend heating our coconut oil hair mask, made with Organic Virgin Coconut Oil and other healthy hair ingredients, to deliver reparative ingredients deeper into strands.\n \nWe also use Organic Green Tea, loaded with Panthenol, to strengthen hair and control split ends. The anchor of our mask, Organic Horsetail, helps to repair and revitalize damaged locks, perfect for over-processed hair.\n \nHow to Use the ST. TROPICA Hair Mask on Color Damaged Hair\n \nUsing our hair mask once you begin to experience damage will help to restore softness, shine, and bounce. To protect hair from the damaging effects of hair dye and bleaching, apply our heated hair mask the day before you plan to have your hair colored. For maximum results when treating color-treated hair, leave the mask on overnight.\n \nIf you color your hair on a regular basis, keep your mane healthy and looking its best by making ST. TROPICA Hair Mask a regular part of your hair care plan. A weekly or twice-weekly application will keep hair lustrous.\n \nWill the mask dull your color? Absolutely not. Not only is our hair mask perfectly safe for all hair types, including color-treated hair, but will help to maintain color by increasing smoothness and shine. Healthy hair is beautiful hair!